Target account lists
Defined segments and lists of companies that match your ideal client profile.
Industries
Client acquisition for wholesale & B2B services
In B2B every new client is worth a lot — and the sales cycle is long. We build a pipeline that brings qualified contacts regularly and helps your sales team close them.
Typical situation
- New clients come mostly through referrals — unpredictably
- Sales staff spend time searching for contacts instead of selling
- No CRM discipline: leads get lost between first contact and offer
- Expert knowledge exists but is not visible to potential clients
- Difficult to differentiate from competitors on price only
What we measure
- New qualified contacts per month
- Meetings booked
- Pipeline value
- Win rate
- Sales cycle length
Priority channels
Personalised outreach
Email and LinkedIn sequences with relevant offers, not mass mailings.
Referral & partner programmes
Systematic recommendations from clients and complementary suppliers.
Expert content & case studies
Articles, guides and cases that build trust before the first meeting.
Business clubs & events
Networking formats where decision makers meet — including your own events.
CRM & sales enablement
Pipeline stages, follow-up rules, templates and sales materials.
The first 90 days
Days 1–30
Ideal client & offer
Segment analysis, ideal client profile, offer and messages, CRM review.
Days 31–60
Pipeline launch
Target lists, outreach sequences, referral mechanics, first content pieces.
Days 61–90
Optimise & hand over
Analyse response and conversion, refine scripts, train the team, set KPIs.